{"id":302278,"date":"2024-08-18T19:43:09","date_gmt":"2024-08-18T17:43:09","guid":{"rendered":"https:\/\/octolize.com\/?p=302278"},"modified":"2026-03-19T11:07:38","modified_gmt":"2026-03-19T10:07:38","slug":"what-is-a-variable-product-in-woocommerce","status":"publish","type":"post","link":"https:\/\/octolize.com\/es\/blog\/what-is-a-variable-product-in-woocommerce\/","title":{"rendered":"What is a Variable Product in WooCommerce and How to Set Them Up?"},"content":{"rendered":"

When running a WooCommerce store, it’s important to offer your customers a variety of options to meet their needs and preferences. One of the best ways to do this is through variable products. But what exactly is a variable product in WooCommerce, and how can you set them up? In this article, we\u2019ll explore the ins and outs of variable products, how to add product variations in WooCommerce, and the benefits they bring to your online store.<\/span><\/p>\n

What is a Variable Product in WooCommerce and How Does It Work?<\/span><\/h2>\n

A variable product in WooCommerce is a product type that allows you to sell a variation of products with different attributes from a single page. It’s ideal for items like clothes, in which customers may wish to choose between different sizes or different colours. For example, if you are selling t-shirts, you could build a single product with variations for each size and colour instead of making separate products for each size and colour. This way, you could easily make the selection of the desired product options.<\/span><\/p>\n

How Does It Work?<\/span><\/h3>\n

Variable products work by using attributes and variations. <\/span>Attributes<\/b> are characteristics like size or colour that you assign to your products. <\/span>Variations<\/b> are the different combinations of those attributes. For example, if you sell a shirt in three sizes (small, medium, large) and two colours (red, blue), you can create six variations: small-red, small-blue, medium-red, medium-blue, large-red, and large-blue. Each variation can have its own SKU, price, stock level, and image.<\/span><\/p>\n

Using Variable Products in WooCommerce is a great solution if you are wondering how to add different sizes on WooCommerce.\u00a0<\/span><\/p>\n

How to Create a WooCommerce Variable Product?<\/span><\/h2>\n

Creating a variable product in WooCommerce may seem complex at first, but it’s quite straightforward once you understand the process. All you need is to follow our step-by-step guide to add variable products in WooCommerce.\u00a0<\/span><\/p>\n

Step 1: Add a New Product<\/span><\/h3>\n

First, navigate to your WooCommerce dashboard and click on <\/span>Products<\/b> > <\/span>Add New<\/b>.\u00a0<\/span><\/p>\n

\"add<\/p>\n

Then, enter the product name and description, just as you would for any other product.<\/span><\/p>\n

Step 2: Select Product Type<\/span><\/h3>\n

Scroll down to the <\/span>Product Data<\/b> section, and select <\/span>Variable product<\/b> from the drop-down menu. This will unlock the settings you need to create variations.<\/span><\/p>\n

\"set<\/p>\n

Step 3: Define Attributes<\/span><\/h3>\n

Click on the <\/span>Attributes<\/b> tab within the <\/span>Product Data<\/b> section. Here, you can create the attributes that your variations will be based on or choose already created ones (you can add them in the <\/span>Product > Attributes<\/b> tab).\u00a0<\/span>To add a new attribute, just use the <\/span>Add new<\/b> button, and enter the attribute’s name and values.\u00a0<\/span><\/p>\n

\"add<\/p>\n

If you have already created Attributes, just pick them from the list. Then, choose the values that you want to use.<\/span><\/p>\n

\"choose <\/span>
\n<\/span>
\n<\/span>Make sure to check the <\/span>Used for variations<\/b> box and click the <\/span>Save attributes<\/b> button. <\/span><\/p>\n

\"used<\/p>\n

In this way, you will be able to automatically create variants based on the attributes you have added. Add all the attributes and their values you wish to use.\u00a0<\/span><\/p>\n

Step 4: Create Variations<\/span><\/h3>\n

Once your attributes are set up, go to the <\/span>Variations<\/b> tab. You can add variations manually one by one, or use the <\/span>Create variations from all attributes<\/b> option. By using it, WooCommerce will automatically generate all possible combinations of your attributes. <\/span><\/p>\n

\"Create<\/p>\n

You can then customise each variation by setting different prices, stock levels, and images for each one.<\/span><\/p>\n

Step 5: Configure Variations<\/span>
\n<\/span><\/h3>\n

The time has come to configure the options. There are quite a few options, so check out our brief breakdown of each:<\/span><\/p>\n